Looking Forward: 4 Visions of 2024

By team strategysmith
Gearing up for digital marketing in 2024, we each made a prediction for a major theme to look for in 2024 and discussed how these topics can revolutionize the social media industry this year. AUTOMATE From Nicole’s Desk: In 2024, automation technology on social media platforms will become a time-saving tool for marketers while more…

Instagram in 2024: New Year, New Updates, New Strategy

By amie
In 2024, businesses and brands must remain at the forefront of the constantly changing Instagram landscape. Why? With over 2 billion (with a b) monthly active users and 500 million daily active users, it is the world’s third-largest social media platform, the fourth most-visited website, and the tenth most-searched term on Google. Instagram is where…

Digital Marketing Agencies for Franchise Businesses

By jamie
As a franchise business owner, you already know how challenging it can be to keep up with the demands of running a successful franchise, let alone the demands of marketing. From maintaining brand consistency to monitoring individual location efforts to staying on top of industry trends, the responsibilities can quickly become overwhelming. That’s where a…

FAQs: Understanding the Value of Outsourcing Your Social Media

By amie
If you’re looking for ways to grow your new small business, need help with transitioning to online platforms, or are struggling to handle your social media accounts solo, you may have considered partnering with an agency. We’ve answered some of the most common questions about our role in amplifying our client’s digital presence.  Why should…