Instagram in 2024: New Year, New Updates, New Strategy

By amie
In 2024, businesses and brands must remain at the forefront of the constantly changing Instagram landscape. Why? With over 2 billion (with a b) monthly active users and 500 million daily active users, it is the world’s third-largest social media platform, the fourth most-visited website, and the tenth most-searched term on Google. Instagram is where…

How To Launch A Timely Holiday Campaign In No Time

By amie
The holiday season is a great opportunity for small businesses to connect with their audience and drive sales on social media. While the best thing for businesses to do to prepare is to plan ahead, we’ve already reached Q4, so not much time is left between now and the start of the spending season. Here…

FAQs: Understanding the Value of Outsourcing Your Social Media

By amie
If you’re looking for ways to grow your new small business, need help with transitioning to online platforms, or are struggling to handle your social media accounts solo, you may have considered partnering with an agency. We’ve answered some of the most common questions about our role in amplifying our client’s digital presence.  Why should…

September Marketing Recap – User Experience: the Good, the Bad, & the Ugly

By victoria
For the September 2023 recap of digital marketing and social media news, we’re looking at the recent updates of multiple social platforms, and how they’re considering user experience (UX) when it comes to their algorithms and features. Here’s the good, the bad, and the ugly, featuring Pinterest, TikTok, Twitter/X, and Meta. The Good: Gen Z…